WWE launching a "New Brand?"

After Thursday's #WCW taping; Triple H took to Twitter and said the following:



"Today, I saw talent seize opportunity, knock down doors, and exceed expectations in and out of the ring. 

Today, we launched a brand. #CWC "

Judging from the talent pool, and the talent that did not qualify, I think it could be a possibility!

What do you think? Could the #CWC be a brand within itself?